Tuesday, June 9, 2009

MITTAL-MIKATI Marriage

What does the CEO of a company do when its best growth years are behind him, when the recessionary times fear even the greatest of the visionaries? If you're Sunil Mittal, who runs giant Bharti Airtel, in the world's fastest growing telecom market, you go shopping.

MTN would have been a significant acquisition target for many Telecom players as it is present in many developing countries and showing an impressive revenue growth of almost 40%, even higher than Bharti Airtel.

The deal if happens will provide long term benefits to Bharti Airtel as it would be able to ride the emerging market bullishness with the help of MTN, and creat a telecom powerhouse for the economies in making. The overall efficiency of Bharti would come in handy while managing the global behemoth operations and thus taking its India growth story forward to the whole world.

The deal came at right time for Bharti when after recently acquiring its 100 millionth subscriber, it could see that next 100 million customers would be far more difficult for Bharti to bring in.